Download the Sync Licensing Guide
For many independent artists, sync licensing represents one of the most exciting opportunities to generate new revenue, reach larger audiences, and build a sustainable music career.
A single placement in a television show, film, commercial, streaming series, video game, or branded campaign can create immediate income while introducing your music to thousands—or even millions—of potential fans. Yet for many musicians, the world of sync licensing can feel confusing, complicated, and difficult to access.
That's exactly why Austin Texas Musicians created the Sync Licensing, Music Placement & Revenue Streams for Independent Artists Resource Guide.
This free guide was developed as a companion resource to our Master Class and provides practical, real-world information to help artists better understand how the sync industry works and how to prepare their music for licensing opportunities.
What You'll Learn
Inside the guide, you'll discover:
What sync licensing actually is and how placements happen
The difference between publishing rights and master rights
Why ownership and rights clearance matter
How artists earn money from placements
What makes music "sync ready"
Metadata, ownership splits, and royalty organizations
How music supervisors, publishers, and sync agencies work
How to find music supervisors and sync opportunities
Building a catalog for film, television, advertising, and gaming
Common mistakes artists make before pitching music
Real-world examples of successful independent artist placements
How AI and digital platforms are changing the licensing landscape
You'll also find practical resources, industry tools, licensing platforms, and guidance for building professional relationships within the sync community.
Why Sync Licensing Matters
Today's music industry requires artists to think beyond streaming revenue alone. Sync licensing can provide multiple income streams, including upfront licensing fees, performance royalties, increased streaming activity, and new career opportunities.
Perhaps most importantly, sync placements can help independent artists reach audiences who may never have discovered their music otherwise.
The artists who succeed in sync licensing are not always the biggest artists—they're often the most prepared.
Download the Guide
Whether you're just beginning to explore music licensing or you're actively building a sync-ready catalog, this guide provides actionable information you can start using immediately.
Download the ATXM Sync Licensing Guide today and take the next step toward preparing, protecting, and profiting from your music.
About Austin Texas Musicians
Austin Texas Musicians (ATXM) is a community-supported 501(c)(3) nonprofit dedicated to advocacy, education, and economic development for Central Texas musicians.
Representing more than 8,000 musicians across the region, ATXM works to create sustainable career opportunities, advance fair policies, and strengthen Austin's music ecosystem through education, advocacy, and community engagement.
